What it takes to make a great political ad
Clip: 10/5/2015 | 2m 29s
What it takes to make a great political ad
Political consultant Fred Davis has had no shortage of notable clients, from Arnold Schwarzenegger to Carly Fiorina to John McCain. Davis gives his Brief but Spectacular take on how to captivate and convince viewers with an advertisement they will always remember.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...
Support provided by:
What it takes to make a great political ad
Clip: 10/5/2015 | 2m 29s
Political consultant Fred Davis has had no shortage of notable clients, from Arnold Schwarzenegger to Carly Fiorina to John McCain. Davis gives his Brief but Spectacular take on how to captivate and convince viewers with an advertisement they will always remember.
Problems playing video? | Closed Captioning Feedback
How to Watch PBS News Hour
PBS News Hour is available to stream on pbs.org and the free PBS App, available on iPhone, Apple TV, Android TV, Android smartphones, Amazon Fire TV, Amazon Fire Tablet, Roku, Samsung Smart TV, and Vizio.
Providing Support for PBS.org
Learn Moreabout PBS online sponsorship
‘Brave Man’s’ glass bridge offers vertigo-inducing views
‘Brave Man’s’ glass bridge offers vertigo-inducing views (44s)
Poet Lisa Yankton reads 'Ma-Ka-To'
Lisa Yankton, a poet and member of the Spirit Lake Dakota, reads her poem "Ma-Ka-To." (2m 16s)
Why it's hard to find the missing among unidentified dead
Why it's hard to find a missing person among the unidentified dead (7m 22s)
Why the Supreme Court may swing right this session
Why the Supreme Court may swing right on key issues this session (5m 41s)
Providing Support for PBS.org
Learn Moreabout PBS online sponsorship
- News and Public Affairs
FRONTLINE is investigative journalism that questions, explains and changes our world.
- News and Public Affairs
Amanpour and Company features conversations with leaders and decision makers.
Support for PBS provided by:
Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...