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When companies sponsor social good, who benefits?

Social justice causes get money and sponsors get the benefit of looking good.

03/24/2017 | Rating NR

PBS News Hour

When companies sponsor social good, who benefits?

Clip: 3/24/2017 | 2m 38s

Social justice causes get money and sponsors get the benefit of looking good.

Corporate-funded art or culture can easily be called a win-win, says contemporary art curator Nato Thompson. Social justice causes get money and sponsors get the benefit of looking good. But what's the difference between advertisement and actual social good? Thompson offers his humble opinion.

03/24/2017 | Rating NR

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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...

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