PBS NewsHour

How Much Do Digital Campaigns Know About You?

Clip: Season 2012 | 11m 6s

Hari Sreenivasan travels to Ohio to see how the Obama and Romney campaigns are using digital strategies to gather information about voters. The digital outreach efforts are crucial to winning undecided voters.

Aired: 10/29/12

Rating: NR

Problems Playing Video? | Closed Captioning

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